The Sports Planner← Browse leagues

For Partners & Sponsors

Reach Triangle players and families at the exact moment they're planning.

The Sports Planner is where Triangle NC players and families go to find leagues, programs, and seasonal coverage. When someone is here, they're already in planning mode — actively deciding where they (or their kid) will play and where the registration dollars go.

The audience

Triangle NC
Raleigh · Durham · Chapel Hill · Cary + 8 more
All sports
Soccer, basketball, tennis, baseball, pickleball, more
Players + parents
Youth families and adult rec — 18-55 demographic
Free
No paywall — maximum reach
Limited · First 10 leagues

Founding Sponsor Program

Lock in $99/mo for life. First 10 leagues only.

9 of 10 spots remaining
  • First-month launch placement on the homepage
  • Featured League slot in the directory (regularly $249/mo)
  • Newsletter spotlight every quarter
  • Direct contact email forwarded from your league page
  • Lifetime founding rate — never goes up
Founding
$99/mo
Lifetime rate
Featured
$249/mo
Standard rate
Free listing
$0
Standard placement
Apply for a founding spot →

48-hour response. No sales calls.

After founding spots fill

Standard placements once the founding cohort is full.

Most popular

Featured League

$249/mo

Top-of-category listing with a 'Featured' badge on your league card. Video embed and expanded gallery on your profile page. Pinned during pre-season registration windows.

Best for: club programs, travel teams, and rec leagues running active registration

Top of category

Newsletter Spotlight

$199 per send

Dedicated section in a weekly send to The Sports Planner subscribers — Triangle players and families actively planning their next season. One spotlight per issue.

Best for: registration push, tryout announcements, new program launches

Mid-decision reach

Homepage Takeover

$499 per week

Homepage hero co-branding for a full week. Your league or brand sits next to The Sports Planner masthead — seen by every visitor browsing leagues.

Best for: season kickoffs, marquee events, brand pushes

Maximum visibility

Category Sponsorship

Custom

Sponsor a specific sport category (soccer, tennis, basketball, etc.). Your brand appears alongside every league in that category. Highly targeted to your audience.

Best for: sports brands, equipment retailers, training academies aligned to a sport

Category-specific targeting

What we don't do

  • No display ads or banners that interrupt the experience
  • No paid placements disguised as organic league listings
  • No data selling or audience sharing
  • No partnerships that compromise editorial independence on league quality or recommendations

Interested in sponsoring?

Email us your league or brand, which tier interests you, and any questions. We respond within 2 business days.

hello@thesportsplanner.com →